The Privacy-First Approach to Professional Networking
There's a fundamental tension in how we think about professional networks. On one hand, networks create value through connection. The more people who...
Nanabase Team路Mar 19, 2025路10 min
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Insights
Industry trends and the problems we solve
Why Every Department in Your Company Is Solving the Same Problem Separately
Here's something that happens in almost every company with more than 100 employees: The Sales team needs a Spanish translator for a client presentation....
Nanabase Team路Mar 5, 2025路9 min
LinkedIn Became a Social Network. Here's What Got Lost.
In 2003, LinkedIn launched with a simple promise: help professionals manage their careers by connecting with each other. It was a digital Rolodex meets...
Nanabase Team路Feb 19, 2025路9 min
Your Company Has Connections to Anyone. But Nobody Can See Them.
Here's a scenario I've seen play out dozens of times: A CEO wants an introduction to a decision-maker at a target company. Maybe it's a potential partnership,...
Nanabase Team路Feb 12, 2025路8 min
When Your Best People Leave, What Stays Behind?
Three months ago, a mid-sized manufacturing company lost their head of procurement. She'd been there seven years. Built relationships with suppliers across...
Nanabase Team路Feb 5, 2025路9 min
Who Owns Your Professional Contacts? (The Answer Might Surprise You)
I want you to think about a specific contact in your professional network. Maybe it's the consultant who helped you navigate a complex project three years ago....
Nanabase Team路Jan 29, 2025路9 min
Your CRM Serves 20% of Your Company. What About the Other 80%?
Every modern company has a CRM. Salesforce, HubSpot, Pipedrive, Zoho鈥攑ick your flavor. Billions of dollars flow into these platforms annually. Entire careers...
Nanabase Team路Jan 22, 2025路9 min
The Hidden Tax Every Company Pays (And Nobody Talks About)
There's a tax your company pays every single day. It doesn't show up on any P&L. No CFO tracks it. No consultant has built a practice around eliminating it....
Nanabase Team路Jan 15, 2025路8 min